In principle, higher prices don't always yield commensurate enhancements of product quality. As such, the Mercedes-Benz AMG CLA45's $50,000 price tag doesn't necessarily mean that it's twice as good as an entry-level 2019 Chevy Camaro, just as the $500 wallet from Prada is hardly fifty times superior than the $10 counterpart from Amazon. These price disparities, though shocking or even appalling to the average person, represent something about preferences. Though that price difference may not indicate that the product is any more functional, it means that the product is , indeed, that much more valuable to the buyer for some personal, even broadly unrelatable reason. So long as enough buyers demand the product at the given price level, with the given features and specifications, there may be no need to make any adjustments, as the target customer expresses his or her preference by voluntarily assigning value to that product. The product could even be a measly Me